Marketing Strategies
Auction
The Auction process provides you with a high profile marketing campaign culminating in a public auction on a pre-determined date where intersted parties bid for the right to purchase your property. The objective is to obtain the best possible price, in the least possible time, with the least amount of concern to you. Your property is marketed without a price prior to Auction.
Tender
A Tender is similar in most respects to an Auction, but instead of purchasers bidding for your poperty they submit sealed offers (tenders) which are opened on a pre-determined date. This method is very private and confidential as no one else knows the amount of the tenders. Offers may be conditional and you have the right to reject or accept any offer. Your property is marketed without a price prior to Tender date.
Exclusive
It is essential that someone takes the responsibility for the marketing of your property to achieve the result you want. our tailor-made Exclusive Marketing Programmes offer you this opportunity.
There are two options available:
Marketing without a price or Marketing with a price. In order to test the market, your property can be offered for sale without a price. Purchaser responses will be conveyed to you in order to establish a true market value for your property, thus minimising the risk of underselling. Alternatively, we will provide you with a market analysis to establish a price range for your poperty so that you can select an appropriate price at which to market your property.
General
A general listing is where your property is listed with more than one agency and therefore no-one takes the responsibility for the marketing. Minimal advertising and feedback is offered if any and there is a possiblity of underselling.